ABDULSALAM A. A, ABDULLAHI I. & ANAATICHA B. | Journal Of Management Research and Development

ABDULSALAM A. A, ABDULLAHI I. & ANAATICHA B. - Author

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EFFECT OF CELEBRITY ATTRACTIVENESS AND CELEBRITY CONGRUENCE ON PURCHASE INTENTIONS OF CONSUMERS OF BETTING INDUSTRY IN NIGER STATE

EFFECT OF CELEBRITY ATTRACTIVENESS AND CELEBRITY CONGRUENCE ON PURCHASE INTENTIONS OF CONSUMERS OF BETTING INDUSTRY IN NIGER STATE

ABDULSALAM A. A, ABDULLAHI I. & ANAATICHA B.

EFFECT OF CELEBRITY ATTRACTIVENESS AND CELEBRITY CONGRUENCE ON PURCHASE INTENTIONS OF CONSUMERS OF BETTING INDUSTRY IN NIGER STATE

EFFECT OF CELEBRITY ATTRACTIVENESS AND CELEBRITY CONGRUENCE ON PURCHASE INTENTIONS OF CONSUMERS OF BETTING INDUSTRY IN NIGER STATE

ABDULSALAM A. A, ABDULLAHI I. & ANAATICHA B.